Google once again raised the bar in the world of artificial intelligence with the introduction of its revamped AI subscription plans. The former "Google One AI Premium" plan, which included Gemini Advanced, has been rebranded and restructured into two powerful tiers: Google AI Pro and the all-new Google AI Ultra. This move simplifies Google's AI offerings while providing users with more tailored options to access their cutting-edge AI models and features.

This article provides a comprehensive overview of these new subscription plans, helping you understand the features, benefits, and pricing of each, so you can decide which one is the right fit for you.

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Google AI Pro: Supercharge Your Productivity and Creativity

The Google AI Pro plan is the new name for what was formerly known as the Google One AI Premium plan. Priced at $19.99 per month, this plan is designed for users who want to leverage Google's powerful AI capabilities to enhance their productivity and creativity.

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Key Features of Google AI Pro:

• Gemini App Access: Get more access to Google's most capable AI model, Gemini 2.5 Pro, and unlock video generation with Veo 3 Fast, a model optimized for speed. You can also leverage Gemini to get everyday help with tasks at work, school, or home.
• Deep Research: Utilize Deep Research on Gemini 2.5 Pro to conduct in-depth analysis and generate comprehensive reports by analyzing hundreds of sources in real-time.
• AI Filmmaking with Flow: Access Flow, Google's AI filmmaking tool custom-built with Veo 3 Fast, to create cinematic scenes and stories.
• NotebookLM: Benefit from NotebookLM as a research and writing assistant, with 5x more Audio Overviews, notebooks, and other features compared to the free version.
• Gemini in Google Apps: Integrate Gemini directly into Google apps like Gmail, Docs, and Vids to write, design, organize, and accelerate workflows. For instance, you can draft email responses in Gmail, summarize documents in Docs, or create tables in Sheets.
• Enhanced Content Creation: Expand your work canvas with file uploads of up to 1,500 pages. This allows you to leverage existing assets like research, video transcripts, and more to generate new content ideas, from blog posts to social captions.
• Advanced Coding: Develop entire code blocks, generate unit tests, and automate repetitive coding tasks with next-gen coding capabilities. You can also upload up to 30,000 lines of code for Gemini to reason across, suggest modifications, debug, and optimize.
• Storage: Enjoy 2 TB of total storage across Google Photos, Google Drive, and Gmail.

Eligibility: To subscribe to Google AI Pro, you must be 18 years old or older and sign in with a personal Google Account that you manage yourself.

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Google AI Ultra: The Ultimate AI Experience for Power Users

For professionals and enthusiasts who demand the absolute best of Google's AI, the company has introduced the Google AI Ultra plan. At $249.99 per month (with a promotional offer of $124.99 per month for the first three months), this premium tier offers exclusive access to Google's most advanced AI models and a suite of powerful tools. It is available in over 70 countries.

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Key Features of Google AI Ultra:

• Ultimate Gemini App Access: Get the highest level of access to Google's most capable AI models, including Veo 3 (the latest video generation model) and access to Gemini 2.5 Pro Deep Think (the most advanced reasoning model, coming soon). This is designed for complex creative endeavors, academic research, and advanced coding.
• Flow with Premium Features: Access Flow with the highest limits for the AI filmmaking tool, including Veo 3 access and premium features like "ingredients to video," which allows referencing images to create consistent clips in a story. It also supports 1080p resolution and camera controls.
• Whisk for Image-to-Video: Enjoy the highest limits for image-to-video creation with Veo 2. A new feature, Whisk Animate, lets you transform generated images into short videos.
• NotebookLM with Highest Limits: Gain the highest limits and best model capabilities for NotebookLM, coming later in 2025. This provides more Audio Overviews, notebooks, queries, and sources per notebook, along with customizable styles and sharing options.
• Deep Search in "AI Mode" (US Only): For in-depth research, Deep Search in "AI Mode" uses the Gemini 2.5 Pro model to browse hundreds of sites and create comprehensive, fully-cited reports in minutes. This feature is available only on the computer version of Google Search in the US and requires users to be 18 or older and signed in.
• AI-Powered Calling for Local Businesses (US Only): Simplify daily tasks by having AI check pricing and availability for local businesses directly in Google Search. This feature is available on both mobile and computer versions of Google Search in the US for signed-in users.
• Project Mariner (Early Access, US Only): Access Project Mariner, a research prototype that can automate up to 10 tasks simultaneously on web browsers, such as shopping, booking travel, or personal research. Users can also teach Project Mariner how to perform tasks.
• YouTube Premium Individual Plan: Enjoy a YouTube Premium individual plan at no extra cost, providing ad-free, offline, and background video playback, along with uninterrupted access to the YouTube Music app.
• Massive Storage: Secure your creations and important files with 30 TB of total storage across Google Photos, Google Drive, and Gmail.
• AI Credits: Receive 12,500 AI Credits per month for use in Flow, Whisk, and other products where credits exist. These credits refresh monthly and do not accumulate.

Eligibility and Restrictions: Similar to AI Pro, you must be 18 years or older and sign in with a personal Google Account to use Gemini with AI Ultra. However, you cannot upgrade to Google AI Ultra if you subscribed to Google One through a third-party partner or Pixel Pass. Some AI Ultra features are only available in select regions, with several features being US-only.

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Google AI Ultra for Business: Enterprise-Grade AI Tools

For organizations, Google AI Ultra for Business is available as an add-on to existing Google Workspace customers, providing the highest access to AI features and next-generation AI tools like Flow and Whisk. It's designed for creative teams, developers, and researchers to deliver high-impact results faster.

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Key Business-Specific Features:

• Central License Management: IT departments can centrally purchase, assign, and manage licenses through the Workspace Admin Console, allowing for easy scaling.
• Enterprise-Grade Data Protections: Interactions within the Gemini app, NotebookLM, and Gemini in Workspace apps (like Gmail and Docs) remain private and adhere to stringent enterprise security and compliance standards.
• Controlled Access to Next-Gen Tools: IT can manage access to tools like Flow, Whisk, and Project Mariner separately, evaluating their unique terms of use.
• Gemini in Chrome (Coming Soon): Get early access to Gemini directly within the Chrome browser, allowing users to understand complex information and complete tasks using the context of the current page.
• AI Credits for Business: Each user with a Google AI Ultra for Business license receives 12,500 monthly credits for Whisk and Flow, consumed per generation (not per request).

Eligibility for Business: Google AI Ultra for Business is available as an add-on for Google Workspace customers with Business Starter, Business Standard, Business Plus, Enterprise Starter, Enterprise Standard, Enterprise Plus, Education Fundamentals, Education Standard, and Education Plus editions. It is also coming soon for other Workspace editions. To get access to Google AI Ultra for Business follow this link.

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Special Offer for Students

For students looking to harness the power of Google AI, a special offer is available: you can still enjoy a 1-month Google AI Pro trial, unlocking more access to the Gemini app, NotebookLM, and Whisk, along with 2 TB of free storage. This trial allows students to personalize their learning, get homework help, prepare for exams, and refine their writing with features like uploading images or files for step-by-step guidance, turning notes into study guides or practice tests, and receiving proofreading suggestions. Google is expanding free access to Google AI Pro for a school year to university students in Japan, Brazil, Indonesia, and the United Kingdom, in addition to the U.S.

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‍Important Note:

Many of the benefits of Google AI Ultra include experimental features that use generative AI. These features won't always be perfect and may suggest inaccurate or inappropriate responses. Google encourages users to provide feedback to help improve these features.

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The Future of Google AI

The introduction of Google AI Pro and AI Ultra signifies Google's commitment to making its powerful AI technologies accessible to a broader audience, from individual users to top-tier professionals. As AI continues to evolve, we can expect Google to further enhance these subscription plans with even more advanced features and capabilities, solidifying its position as a leader in the AI revolution.

Both Google AI Pro and Google AI Ultra are designed to empower users with cutting-edge AI, enhancing every aspect of their digital life and work. Choose the plan that best fits your needs and unlock a new level of productivity and creativity!

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Partner with Cloudasta to Revolutionize Your Business with AI

Embracing the transformative power of Google AI Pro and AI Ultra can unlock unprecedented levels of productivity and innovation for your organization. However, navigating the adoption of these cutting-edge technologies and integrating them effectively into your existing workflows can be a complex challenge. 

This is where Cloudasta can help. As expert partners in cloud and AI solutions, we empower businesses to develop a tailored strategy for AI adoption. From identifying the right subscription tier for your team's needs to ensuring a seamless integration and developing custom workflows, our specialists are here to guide you every step of the way. Don't let your business fall behind in the AI revolution. Contact us at Cloudasta today to discover how we can help you harness the full potential of Google AI and drive your business into the future.

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